Fathom Analytics

• ✓Real-time metrics
• ✓Event tracking
• ✓UTM campaign tracking
• ✓Bot filtering
• ✓Forever data retention
• ✓Dashboard sharing
• ✓Email reports
• ✓GDPR compliance
• ✓Lightweight script

👍 Best for

• ＋Real-time metrics
• ＋Event tracking
• ＋UTM campaign tracking
• ＋Bot filtering
• ＋Forever data retention
• ＋Dashboard sharing
• ＋Email reports
• ＋GDPR compliance
• ＋Lightweight script

• −No live demos or sales calls
• −No discounts or sales
• −Custom events count as pageviews

Pricing model: Unknownⓘ. No plan details yet.

Fathom Analytics provides a privacy-focused, simple alternative to Google Analytics with real-time data, GDPR compliance, and no cookie banners.

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1. 1

   Sign up for an account

   Visit the Fathom Analytics website and create your account to get started with their privacy-focused analytics service.

2. 2

   Add your website to the dashboard

   In your Fathom account, add the URL of the website you want to track to begin collecting analytics data.

3. 3

   Install the tracking script

   Copy the provided lightweight JavaScript tracking code and add it to the header of your website to start receiving real-time data.

4. 4

   Set up event tracking

   Configure event tracking within your Fathom dashboard to monitor specific user actions like button clicks or form submissions.

5. 5

   Review your dashboard

   Log into your Fathom Analytics dashboard to view real-time metrics, visitor insights, and campaign data from your connected site.

Facts on this page are attributed to their source and verification status where available. Primary source: usefathom.com.

Versioned field history and change tracking will appear here as the tool is enriched and updated (Phase 2+).